RETAILING

Making Space for Profit

This paper is designed to help owner/managers of retailing outlets consider their policy with regard to space.

• WHAT GOODS TO SELL?

• WHAT GOODS TO PROMOTE?

• WHAT GOODS TO PROMOTE?

 AND THEREFORE:

•  HOW TO MAKE MOST PROFIT FROM THE RESOURCES AVAILABLE?

•  WHAT IS CONTRIBUTION

•  HOW DO YOU WORK IT OUT?

•  WHAT DO YOU DO WITH THE INFORMATION?

 LAYOUT MAKES A DIFFERENCE